Brand Manager - Healthcare

Michael Page
Liverpool
The Brand Manager - Healthcare role will oversee the strategic development and management of international brand initiatives within healthcare / medical field. Based in Liverpool, this role requires expertise in marketing strategy and brand management to drive growth and innovation.

Client Details

The hiring organisation is a global firm with offices in Liverpool. As a mid-sized company, they offer a collaborative and forward-thinking environment, with a focus on innovation and market leadership.

Description

The key responsibilities for the Brand Manager - Healthcare role will include:

Develop and implement global brand strategies to ensure alignment with business objectives.
Lead the creation and execution of marketing campaigns across multiple international markets.
Collaborate with cross-functional teams, including product development and sales, to ensure cohesive brand messaging.
Conduct market research to identify trends, consumer insights, and opportunities for growth.
Monitor brand performance metrics and recommend data-driven improvements.
Manage relationships with external agencies to deliver high-impact marketing materials.
Oversee budget allocation and ensure cost-effective use of resources.
Present brand strategies and performance reports to key stakeholders.Profile

For the Brand Manager - Healthcare role, a successful applicant should have:

3+ years in a Brand Management, Marketing or Product role within a healthcare or Medical related industry.
Proven ability to develop and execute global marketing strategies.
Experience working with cross-functional teams, and external healthcare partners.
Proficiency in analysing market trends and customer behaviour.
Have a strong awareness of key principles within digital marketing.
Exceptional communication and presentation skills.
A degree in marketing, business, or a related field.Job Offer

On offer for the Brand Manager - Healthcare role:

Competitive salary ranging from £52,000 to £57,000 per annum.
Annual bonus scheme.
Hybrid working environment offering flexibility.
Permanent role with opportunities for professional growth.
Supportive and collaborative company culture in a Liverpool-based office.If you are ready to make an impact as a Global Brand Manager, apply today to join this exciting team in Liverpool and take your career to the next level
Posted 2026-03-13

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