Digital Marketing Manager

Digital Marketing Manager

£40,000 - £50,000 | Liverpool City Centre | Hybrid Working | 4-Day Week | Hospitality & Events

Company: This well-known hospitality and entertainment business is recognised for delivering high-energy live experiences and events that attract thousands of guests every year. With a strong brand presence and ambitious growth plans, they're looking to continue building momentum through smart, data-led digital marketing that drives ticket sales and keeps audiences coming back for more.

The Role: We're looking for a Digital Marketing Manager to take ownership of the brand's digital performance and help drive ticket sales across a busy calendar of live events and experiences. You'll lead the strategy across key digital channels, using data and insights to maximise ROI while continually testing and improving campaigns.

This is a hands-on role for someone who thrives in a fast-paced entertainment environment and enjoys seeing their work directly impact event attendance and audience growth.

What's In It For You?

Work for a fun, fast-growing entertainment brand with an energetic culture
4-day working week (Monday off)
Hybrid working - Liverpool City Centre office + WFH
Exciting incentives, prizes and team events
The opportunity to work on high-profile live events and experiences
A collaborative team environment where creativity and ideas are encouragedKey Responsibilities:

Develop and implement the overall digital marketing strategy to drive ticket sales and ROI
Manage and optimise paid digital channels including Google Ads and paid social
Lead website improvements with a CRO-focused test-and-learn approach
Analyse performance through Google Analytics and reporting tools to generate insights
Manage and collaborate with external agencies and consultants
Oversee CRM and organic social strategy to improve retention and engagement
Line manage and support a CRM & Social Executive
Report on campaign performance and digital channel effectiveness against business targetsWhat We're Looking For

5+ years' experience in digital marketing or performance marketing
Strong experience managing paid media channels (Google Ads & paid social)
Confident using Google Analytics, Tag Manager and Search Console
Experience managing agencies and external partners
Background in ticketing, hospitality, live events, music, venues or entertainment marketing
Data-driven mindset with the ability to interpret insights and optimise campaigns
Experience with reporting tools such as Looker Studio, Power BI or similar is a bonusApply Today!

BH35682